Time for These SEO Myths to Die

December 6, 2010 | No Comments Yet

Unless you’re in the thick of the search marketing business instead of the fringes, it’s quite accurate to say that a lot of the practices are downright mythical. Search Engine Land wants to debunk 36 of those once and for all. Here’s #4:

Having an XML Sitemap will boost your Google rankings. I just heard this one from a fellow panelist in an SEO session at a conference I presented at within the last month (I won’t mention who, or which show.) This made me cringe, but I bit my lip rather than embarrass and contradict them in front of the audience. Should I have spoken up? Did I do the audience a disservice by leaving this myth unchallenged? I struggled with that. In any event, Google will use your sitemaps file for discovery and potentially as a canonicalization hint if you have duplicate content. It won’t give a URL any more “juice” just because you include it in your sitemaps.xml, even if you assign a high priority level to it.

Most of the items in the list apply to Google and may or may not work the same way for other search engines such as Yahoo. For example, meta tags do not carry weight for Google but for Yahoo, they do.

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Must-have plugins for every WordPress blog

April 2, 2010 | 1 Comment

BloggingPro compiles a list of 10 + 5 WordPress plugins every blog should have. It covers the basics from good ol’ Akismet to security, performance, and analytics plugins.

It doesn’t matter what the aim of your is blog, whether you set out to become the next person getting rich in only 4 hours per week, want to run the hottest dating column in town, aim to take Arrington’s crown or just want to blog for fun, if you chose for WordPress there are some basics your blog needs.

The shortlist:

  • A Solid Theme
  • Akismet
  • Google XML Sitemap
  • Align RSS Images
  • AntiVirus for WordPress
  • Subscribe to comments
  • WP Super Cache
  • WP.com stats
  • WP Twitip-ID
  • FeedBurner FeedSmith
  • The Excerpt Reloaded
  • WP Footnotes
  • Future Dashboard Widget
  • WP Table Reloaded

What’s on your must-have plugins list?

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WordPress admin cheatsheet proves it needs a sitemap of its own

March 16, 2010 | 1 Comment

Need to find your way around the WordPress administration interface? While the expanding/collapsing menus to the left may seem useful enough, perhaps you might want a view of all the pages you can visit at once. Enter the WordPress Cheatsheet by Andy Wibbels.

WordPress gets a bit more bloated with each new release and it can be overwhelming when you’re first diving in.

The existence of this cheatsheet indicates there’s something glaringly lacking from the WordPress back-end, and that’s a sitemap of its own. The developers should take note of this and add it to a future release.

Since it’s already feature freeze on WordPress 3.0 as of March 1, then the next one after that.

Download WordPress Cheatsheet

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