Filter out political ads from Google AdSense

February 22, 2010 | No Comments Yet

As the 2010 presidential election on May 10 draws near, candidates are campaigning more aggressively than ever, including online. However, as much as Filipino bloggers enjoy making money from advertisements on their websites, inadvertently endorsing politicians doesn’t sit well with a lot of people. Carlo Ople’s tutorial on removing political ads from Google AdSense should help out with that. He also cites another reason to do this:

Here’s a more compelling reason to filter ads though – adsense earnings. I noticed that the CTR of my various sites went down over the past few months. I decided to observe for a week and I noticed that my blogs are being flooded by political ads. Not just from Manny Villar, but also from Bayani Fernando and Mark Jimenez. It looks like my site visitors are sick and tired already of politics to the point that they refuse to click them at all, hahaha!

If you’ve tinkered with AdSense long enough, you probably know how to do this already. If you don’t, the instructions are straightforward: go to AdSense Setup > Competitive Filter and enter the URLs of the sites you’d rather not advertise on your blog.

What the tutorial is missing is a complete list of political candidates’ websites, which would make the filtering process even more convenient.

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Filter out Filipina dating sites on advertisements, but the plot thickens

October 11, 2008 | 3 Comments

Filipina Images seeks to improve the online image of Filipinas with its website. Part of the problem are all the Filipina dating sites, so this is a great tip coming from them: a Filter Filipina Dating Site Ads guide.

It’s a list of sites that you can filter out from your Google AdSense ads. And yes, it will be updated from time to time with new sites.

I think this is a great tip that all Pinoy bloggers should use. The problem is in having to manually search the web for such sites, recompile the list, and update the ad filters. Still, it’s better than not doing anything about it, especially as families, loved ones, friends, and colleages of Filipinas.

But the plot thickens! As I’m reading the blog post at Filipina Images, there are still new problematic ads that have popped up:

Filipina Images ads

We now have to filter out keywords like “marry a USA man” and “date foreign men” as an additional strategy to this.

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