“Surprise Me” on WordPress.com

| April 21, 2010 | Leave a Comment

WordPress at 7 on 7

WordPress.com users can now enjoy a mystery feature called “Surprise Me”, which can be activated under the Personal Settings page under Global Dashboard > Profile. The announcement won’t reveal what it will actually do, but both the New York Times and BusinessWeek write about it.

They described their creation as an “emotional plug-in,” a virtual artwork to celebrate the “sacred act of publishing,” which the Web has transformed as fundamentally as Gutenberg did and which is, in turn, transforming society.

“Surprise Me” is the result of a collaboration between Matt Mullenweg and artist Evan Roth and was first presented at the 7 on 7 event, which brought together artists and technologists to create a project in under 24 hours.

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